Create a written strategic communications plan for the professional communication challenge or opportunity of your choice.

( Topic : NEW JOB OPPORTUNITY INTERVIEWEvery new job opportunity represents a chance to improve your professional position. Strategic communication is critical to make thebest first impression, navigate the screening and recruiting process,and secure the job through an interview (or series of them). If youchoose this scenario, you’ll need to create both a written and a verbal (audio or video) communication. These elements should explainwhy you are the right person for the job while addressing the typesof questions interviewers might ask.4Things to Consider• Do you follow the latest job listings relative to your areaof expertise and industry?• Do you have an interview opportunity or position in mindfor which you would like to apply?• Do your research, write a cover letter, and prepare foran interview that highlights your skill set. How can youbring value to the company? How would you prepare forthe initial and follow-up interviews?)

Your plan should include thefollowing components and may be written in a professional report format. Seethe formatting requirements for additional information.1. Descriptiona) What is your challenge or opportunity?b) Why is this professionally important to you?2. Goala) What goal or outcome do you want to achieve withthis communication?i. Is it clear, concise, and actionable?3. Audiencea) Who is your target audience?i. What are the professional positions of theaudience members?ii. What demographic characteristics will theaudience comprise?iii. What is your relationship to the audience?iv. What background knowledge and expertise doesthe audience have?v. What does the audience know, feel about, and expectconcerning this communication?vi. What preconceptions or biases do you possessthat might prevent you from building rapportwith your audience?b) What information is available about your audience?i. What research/sources will you use to obtain informationabout the audience?ii. What conclusions have you been able to draw aboutthe audience?c) What tone will you use to convey your message?i. Is the setting casual or formal?ii. Is the communication personal or impersonal?4. Key Messagea) What is the primary message you must convey toyour audience?i. Is the message compelling and memorable?ii. Is the message clear and concise?iii. Is the message aligned with your audience’s goalsand needs?5. Supporting Pointsa) What three to four points, reasons, or justificationssupport your message?i. What research/sources will you use to obtain facts/dataabout your message?6. Channel Selectiona) What communication style will you employ(Tell/Sell or Consult/Join), and why?b) What channel(s) will you use to deliver your message,and why will they be the most effective?c) What purpose is served by each channel you have selected?7. Action Requesta) Is your call to action you are making to your audience clear,concise, and easily actionable?Note: You may create and establish all necessary assumptions neededfor the completion of this assignment. The scenario is yours to explain.