MGT 472 Case study

Question Description

Please analyze and answer follow questions.

chapter 4

What are three of the cultural missteps that Wally Astor and his father-in-law, Henry Williams, made in this scenario? Why do you think this happened?
If you were a native of Brazil and advising American business representatives about what to do when talking with Brazilian business partners, what would you tell the Americans about Brazilian culture?
Imagine that the situation in this case study was reversed, that is, the Brazilian businessmen were coming to the United States to look for a supplier. What would you tell the Brazilians about American business culture to prepare them for success?

chapter 5

Compare and contrast five search engines in global business. How do they aid in decision-making and negotiation processes?
Within today’s global business, what do you see happening in the next five years regarding search engines’ growth and global strategies?
Search engines carry national identities and cultures. Compare five major search engines from each continent, based on their local markets, strategies, and national characteristics.

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