BUS/475 Wk 2 – Apply: SWOT Analysis, Paper, & Presentation
Question Description
Using the organization you selected for the Week 1 assignment, review its corporate website and at least 2 other sources of information on the organization, including information on market trends. (Nestle Company is the company used)
Note: Review the Strategic Management- 8 Most Popular Cases located in the Course Resources folder at the top of course.
Complete a SWOT analysis from a global perspective, if applicable, using the SWOT analysis worksheet. Be sure to include at least 3 strengths, 3 weakness, 3 opportunities, and 3 threats. (33% of grade for this assignment)
Complete a 2 page summary of your findings addressing the questions in the Analysis section of the worksheet. (33% of grade for this assignment)
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