Read And the Soul Shall Dance (pages 220-248 in your textbook) and develop a marketing strategy for a production in your town/city.
Question Description
Part 1
For this assignment, you are in charge of getting bums in seats!
Read And the Soul Shall Dance by Wakako Yamauchi (pages 220-248 in your textbook) and develop a marketing strategy for a production in your town/city. While a dollar figure is not given, consider that your marketing campaign has
a modest budget.
You will write a proposal addressing the following:
- How you plan to get the word out.
- Who your audience is/will be. (What is your area like? Are there a lot of theater goers to attract or are you going to have to sell the idea of going to theater in addition to selling the production?)
- What kind of marketing materials do you anticipate and what do you envision for their design? (You need not create a poster but you must describe what you think the marketing materials should look like.)
Remember, you must accurately depict the essence of the play while making it attractive to potential audience members.
Part 2
Consider the examples of leadership you have read about in this module, from the prominent public and nationwide leadership of John F. Kennedy, Martin Luther King, Jr., and Abraham Lincoln to the challenges of personal leadership experienced by Robert in Carver’s “Cathedral” or Lt. Jimmy Cross in O’Brien’s “The Things They Carried.”
Now imagine you’ve been asked to host a leadership workshop for your workplace, division, or community group. How would you use the examples of leadership shown in this chapter to teach your audience or to illustrate key points of your presentation? What other examples–whether modern or historical, real or imagined–would you use? How would those examples further emphasize what you teach your audience?
Review the Strategy Questions for Organizing Your Argument Essay in the “Creating an Informal Outline” section of Chapter 5, and then write a 1000-word response to the prompt above. Be sure to incorporate our Core Value of Integrity in your analysis of leadership–how do those concepts relate?
- Introduction: Power and Responsibility
- Tim O’Brien, “The Things They Carried”
- Raymond Carver, “Cathedral”
- Langston Hughes, “Democracy”
- Linda Pastan, “Ethics”
- John F. Kennedy, “Inaugural Address, January 20, 1961”
- Martin Luther King, Jr., “I Have a Dream”
- Abraham Lincoln, “Second Inaugural Address, March 4th, 1865”
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